Blow Bladder Street
North-west from Cheapside to Newgate Street, in Aldersgate Ward and Farringdon Ward Within (O. and M. 1677-Boyle, 1799). Mentioned 1663 (End Ch. Rep. 1829, p. 124).
Former name : "Bladder Street" (S. 315 and 345), extending to the Shambles.
Now forms part of Newgate Street. So called from the bladders there sold in former times (Strype, ed. 1720, I. iii. 194) http://www.british-history.ac.uk/report.aspx?co...